PRIVACY POLICY

Last Updated: April 2023

Welcome to the WillMax Capital Management ("We", "Us", and "Our", as appropriate in the context below) Privacy Policy (the “Policy”). This Policy describes how WillMax Capital Management collects, uses, and shares your personal information.

What is Personal Information?

Personal Information is information that can be used to identify you, such as your name, email address, phone number, or mailing address.

How Do We Collect Your Personal Information?

We collect your Personal Information in a few ways, including:

• Information you provide to us: You may give us your personal information by filling out forms, filling out a rental application or lease, or by corresponding with us by post, phone, text, email or otherwise. This includes personal information you provide when you:
• Submit a Request for Information form or Guest Card.
• Submit a contact form
• Call, email, or text us
• Fill out a rental application
• Sign a lease
• Create an account on our Resident Portal
• Request maintenance or repair services
• Attend our events where we collect information about you
• Submit a review or testimonial
• Information we collect when you use our services: When you use our website or services, such as when you browse our website, view our content, or use our applications. This information may include:


• Your internet protocol (IP) address
• Your browser type
• Your internet service provider (ISP)
• The referring/exit pages
• Your operating system
• The date/time stamp
• Clickstream data
• When you access and use our services from your mobile devices, we receive data from that mobile device. This may include your device ID, location data, IP address and device type.
• Information we collect from third parties: We collect personal information from various third parties, including:
• Third-party service providers
• Third-party advertising partners
• Google Analytics
• Social media sites, such as, Facebook or Instagram.

What Personal Information Do We Collect?

When you use our services, we may collect the following information about you:

• Personal information: This is information that can be used to identify you, such as your name, email address, phone number, and mailing address.
• Contact information: This is information that allows us to contact you, such as your current and previous addresses, email address, and phone numbers.
• Financial information: This is information about your finances, such as your bank account number, credit or debit card number, and payment details.
• Professional or employment-related information: This is information about your job, such as your employer, salary, and employment status.
• Vehicle information: This is information about your vehicles, such as the type, make, model, year, color, and license plate number.
• Pet information: This is information about your pets, such as their name, type, breed, color, weight, age, license number, vet information, vaccination and rabies shot records, and microchip details.
• Audio, electronic, and visual information: This is information that is recorded, such as call and video recordings.
• Technical information: This is information about your devices, such as your internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
• Usage data: This is information about how you use our services, such as the pages you visit, the links you click, and the time you spend on our website.
• Marketing and communications information: This is information about your marketing preferences, such as whether you have opted in to receive marketing from us and our third parties.

We may collect, use, and share aggregated data, such as statistical or demographic data, for any purpose. Aggregated data is not considered personal information because it does not directly or indirectly reveal your identity. However, if we combine or connect aggregated data with your personal information so that it can directly or indirectly identify you, we treat the combined data as personal information and will use it in accordance with this privacy notice.

When you use our services, you may be directed to third-party websites or services that are not operated by us. These third-party websites and services have their own privacy policies and practices, and we encourage you to review them before you use them. We are not responsible for the privacy practices of any third-party website or service.

Our services are intended for adults only. If you are under the age of 13, you are not authorized to use our services or provide us with any personal information. If we learn that we have collected personal information from a child under the age of 13, we will delete that information as soon as possible.

How Do We Use Your Personal Information?

We use your Personal Information for a variety of purposes, including:

• To process your rental application: We use your personal information to process your rental application, including running a credit check and generating a lease.
• To manage our properties and customer relationships: We use your personal information to manage our properties and our customer relationships, including communicating with you, providing maintenance and repair services, and obtaining payment for services.
• For internal marketing purposes: We use your personal information for internal marketing purposes, such as sending you material about products, services, updates, etc. that we think may be of interest to you.
• To customize the advertising and content you see: We use your personal information to customize the advertising and content you see on our website and other platforms.
• For internal business purposes: We use your personal information for internal business purposes, such as complying with our internal policies or improving our services.
• To analyze how our services are being accessed and used: We use your personal information to analyze how our services are being accessed and used, so that we can improve them.
• To verify information: We may use your personal information to verify information, such as your identity or address.
• To protect our interests: We may use your personal information to protect our interests, including establishing, exercising, and defending legal rights and claims.
• To comply with legal requirements: We may use your personal information to comply with legal requirements, such as those related to taxes, fraud, and money laundering.
• To prevent fraud: We may use your personal information to prevent fraud, such as identity theft and credit card fraud.
• To cooperate with law enforcement: We may use your personal information to cooperate with law enforcement, such as in the investigation of a crime.
• For other purposes disclosed at the time you provide your information: We may use your personal information for other purposes disclosed to you at the time you provide your information.

How Do We Share Your Personal Information?

We may share your Personal Information with third parties for a variety of purposes, including:

• If you instruct us to do so: We may share your personal information with third parties if you give us your consent to do so. For example, you may give us your consent to share your personal information with a real estate agent when you are looking for a new apartment.
• With our business partners, suppliers, and subcontractors: We may share your personal information with our business partners, suppliers, and subcontractors who help us provide you with our products and services. For example, we may share your personal information with a maintenance company that helps us maintain our properties.
• With service providers: We may share your personal information with service providers who help us with our business operations. For example, we may share your personal information with a cloud storage provider that helps us store our data.
• With our parent company, subsidiaries, and other companies owned by or controlled by WillMax Capital: We may share your personal information with our parent company, subsidiaries, and other companies owned by or controlled by WillMax Capital.
• In a business transaction: We may share your personal information with third parties if we sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal information in the same way as set out in this Policy.
• As required by law: We may share your personal information if we are required to do so by law, such as in response to a subpoena or other legal process.

How Do We Protect Your Personal Information?

We take steps to protect your Personal Information, including:

• We use reasonable security measures to protect your personal information, such as firewalls and encryption. However, no security measure is perfect, and there is always a risk that your personal information could be intercepted or accessed by unauthorized third parties. We cannot guarantee the absolute security of your personal information.
• If you are concerned about the security of your personal information, you may want to consider using a secure connection, such as a virtual private network (VPN), when you transmit your personal information over the Internet. You should also be careful about what personal information you share online, and you should never share your personal information with someone you do not know or trust.

Changes to the Policy?

WillMax Capital Management may modify or update this Policy from time to time. We encourage you to revisit this page often to remain fully informed of our Policy or you can contact us at any time to obtain the latest copy of this Policy.

Questions About This Policy

If you have any questions about this Policy, please contact us at ResidentQuestions@WillMax.net